Silvermover - Pattaya's leading web site design, search engine optimization promotion advertising and intergrated marketing company
GOOGLE'S BECOMMING GREADY AND UNSINCERE
In a clear attempt by GOOGLE to increase revenues even more, in February this year Google search results changed. The PPC ads (paid adverts) on the right side moved to the top of the page, pushing organic search results down below the fold, (out of view), so first screen is entirely ads. They've done this because their research shoes 50% of people cant distinguish ads from real results. They've even added extra ads with premium rates in their gorging to increase profits.
So for example wealthy companies can buy the top results and crush the small independents.
This is a dangerous strategy that could backfire, as SEO companies bid higher and higher for positions eventually it becomes much more expensive to get a click through then previously.
Yahoo and Bing also have ads above the organic search results, but not as many and clearly shown as ads, so organic results are still visible and obvious.
In 1994 Yahoo entered the Internet Search business, by 1996 they boasted almost 50% of all searches, Excite, AltaVista, Lycos and Infoseek made up most of the remainder. In January 1998 a new company called Google entered the market, they offered adwords but no one wanted to pay and they dropped it.
By 2000 Googles simple design had won favour with many internet users who didnt apprciate Yahoo's dominance and Google relaunches AdWords. By 2003 Google passed Yahoo in market share Google 29.5% , Yahoo 28.9%, MSN 27.6% AOL 18.4&.
So Googles march for domination continues at the expence of the SME's (smaller businesses) who helped build Google into what they are. These small businesses are being sacrificed as they will now have to compete on level terms with the huge corporates for positions. This is surely a change in character from the bosses at Google, a betrayal even. Google's declared code of conduct is "Don't be evil", is their blatant scramble for more money at the expense of the small businesses that helped them grow, not evil?
By Charlie Warner
Local programmer wins Gold in Nationals
Mr. Piyaphat Thamsiri (Pop) from Silvermover Company Ltd in Pattaya, won the Gold medal at the 7th National, Abilympics Thailand 2015, a competition for “People with Disabilities” in the name of "Excellent Skills of the Excellent People".
As the Gold Medal winner in the web design contest, he now goes on to representative Thailand in the International competition to be held in France 2016.
We are please to launch our latest clients project, LUNAR VILLAS Hua Hin Thailand. Silvermover marketing team were commissioned by the developer to create the brand, this included naming the project and designing the logo slogans and all messaging. We have designed and produced all the pre-launch marketing collaterals, suuch as high quality printed brochures, flyers, sales kits, exhibition booth business cards and the website belowhttp://lunarhuahin.com/
We have moved to new premises
Its hard to believe how fast the time flies, we were based at Adare Gardens 2 Na Jomtien for 3 years. This location suited us very well as during that period our main clients included Universal Group, BlueSky and Riviera real estate developers were all close by. Times have changed our business has grown and we need more space so we have moved to Soi Chaiyapruek 2, opposite the Pattaya Indoor Sports Center. We are on the ground floor share the building with our sister company Exact Trading, on the second floor publishers of ‘The Pattaya Property Guide” and “The Pattaya Golfer” magazines and the organisers of the Pattaya Property Show exhibitions. And on the top floor, Radio Pattaya, Fabulous 103FM. Just up the road a bit from Pattaya Today Newspaper and Collingbourne Auction House.
We are very pleased to launch the new re-branding of ONYX Residence a 5 star Apartment building in Pratumnak Pattaya. Its a shared use building with Marriott Executive Apartments. The branding needed to match the aspirations of the Marriott target market. We are now working on new brochures websites and exhibition stands, and much more, a lot of work!
GREENCASCADE is a new eco village being built in Bang Saray near Pattaya in Thailand. Silvermover were asked to develop the brand and create a compelling website, brochures and other marketing collaterals.
The website www.greencascade.com uses the latest Bootstrap, responsive design, built using HTML5 and Java Script, making it work perfectly on touch screen devices such as smart phones and iPads. Over 50% of views see websites using touch screen devices now so its important to update your website to the new technology.
Silvermover will manage the marketing campaign for the Pattaya Property Show. Its Pattaya first annual real estate exhibition targeting local and foreign investors. The Pattaya Property Show will take place at the award winning 5 star Hilton Hotel Pattaya Thailand on January 9th-12th 2014.
The advertising campaign budget is 1.7 million baht and includes TV, radio, international press, national and local press, www, new social media, local signage. troops and PR.
The show is organised by Exact Trading Company, they expect over 45 leading developers and realtors to participate. The show is endorsed by the Pattaya City administration and is supported by the Pattaya Condo and House Guide, Russian real Estate magazine, REM, Property Report (SE Asia), the Pattaya Today Newspaper, Home Buyer magazine (Singapore), DD Property (www), The Hot Property Show (True TV) and Fabulous 103FM radio. The city administration have erected banners billboards and posters around the city.
RIVIERA Wongamat Beach is about to become the address every young person with a sense of style and panache will want to live. Silvermover have been commissioned by the developers to manage the branding for this exciting and innovative condominium development. Silvermover are working closely with the owners to develop the brand messages and images for the entire marketing campaign. The sole sales agents for the project are CBRE. Charlie Warner said, “This is a very nice account for us, we have the chance to work with a client who really understands the essence of quality design and our creative team can really get to work on some beautiful advertising.” Watch this space, we will launch the first adverts soon.
Silvermover awarded the "Savanna Sands" account
The Universal Group Thailand Property developers, have contracted Silvermover to handle the marketing of their second and latest project, "Savanna Sands Condo Jomtien Pattaya Thailand", a 1,499 units condominium development in Jomtien, near the Sukhumvit Highway Pattaya Thailand.
Silvermover are managing the entire marketing campaign including the the branding, design and media buying. The condo is 3 buildings each 26 floors high, a further building of 7 floors, the project occupies a massive 12 rai site. Great access to the main highway, sea views from the majority of units and a amazing tropical waterpark resort style feature at the center of the development.
Silvermover awarded the "Treetops" account
Award wining developers, Boutique Group of Companies, based in Bangkok, chose Silvermover to handle the marketing of their new project, "Treetops Pattaya", a 252 units condominium development in South Pattaya near Jomtien, Pattaya Thailand.
Silvermover will manage marketing including the the branding, design and media buying. The condo is 15 floors high, occupies 1.6 rai site, owners will enjoy excellent views of the ocean from the roof top swimming pool.
Silvermover lands the "Seven Seas" account
Universal Group Thailand has awarded Silvermover the marketing contract for their new project, the "Seven Seas Condo Resort Jomtien", a 1,500+ unit resort development in Jomtien, Pattaya Thailand.
Silvermover will handle the branding, marketing plans media buying, design and artwork, websites, advertising, billboards brochures, flyers, mobile advertising, TV, radio ads PR and events. The condo occupies 15 rai site, 8 seperate buildings all low rise 8 floors, the site include 6,000sqm of swimming pools and exotic islands for the most spectacular water park relaxation area.
Charlie Warner said, "This is exactly what the area needs, amazing facilites lots of space, located very close to Jomtien beach prices start from 999,000 Bht, about £20,000 for fully furnished apartments, easy payment plans for Thai's and Foriegners, should be easy to sell"
After 3 successful years in South Pattaya on the main Sukhumvit Road, which saw our business double in size and turnover, we have now relocated our offices to the relatively sedate countryside of Na Jomtien, just 2 minutes from Jomtien beach and ten minutes drive from Pattaya City center. Our new office is a Thai-Bali style villa, rather than the previous shop-houses we have been used to for the last 6 years. The new house provides us with more space for our growing business, together with much more salubrious surroundings. Two of our disabled staff have always lived on site at our previous offices and now here at the house, but they enjoy far more space and more comfortable rooms here. Luxury equipped bathrooms and kitchen, not to mention the Jacuzzis and swimming pool, all add up to a much better home for them. Lucky the guard dog lives on site and Friday evening beers are now enjoyed around the pool side terrace. Our Pattaya Condo Guide business has been seeded off to our sister company, Yazza Co., Ltd. and has offices on Sukhumvit road. To find us click here
Silvermover launches the "Grande Caribbean"
Following the success of the Atlantis Condo Resort Pattaya marketing campaign, Blue Sky Group has recruited the services of Silvermover to launch their new project, "Grande Caribbean" a 1,200 unit condo resort development in Thappraya road Pattaya Thailand.
Silvermover launches the Atlantis campaign
Logo and branding, marketing plans media buying, design and artwork, websites, advertising, billboards brochures, flyers, mobile advertising radio ads and launch party, all done in just 2 months, the Atlantis name is now a familiar site around Pattaya and across the web.
Silvermover wins the Atlantis Condo Resort account
Just 7 days after ending its online maintenance service and local advertising contract with the Pattaya condominium developer, Matrix Development Group, Silvermover landed the lucrative Atlantis Condo Resort Pattaya, Adverting & Marketing account from Bangkok based condominium developer Blue Sky Development company Ltd.
Silvermover agency will handle the usual print, and digital efforts, TV and radio broadcasts, plus the PR and media buying for Atlantis Condo Resort Pattaya. The project value is 2 billion Baht and the marketing budget will be in excess of 35 million Baht.
Due to the incredible success of Silvermover's Pattaya Condo Guide website and printed magazine and the continuing expansion of the website design and graphic design and marketing services core business, Silvermover have expanded again and we're please to have employed Harry Warner as Project Manager in March. Aged 24, Harry is the son of the owner and brings a fresh new and young perspective to the management side of the business. Harry's initiatives have already included the launch of a smart phone version of the PattayaCondoGuide website and a social networking marketing service now available to clients, including Facebook advertising and business networking.
Silvermover has launched Pattaya's best website for finding a condo for sale or for rent in Pattaya and Jomtien, listing well over 3,500 condos at launch date. It provides an excellent marketing opportunity for local Estate Agents, Brokers and Condominium Property Developers to reach 1,000's of potential customers in a HIGHLY targeted and therefore excellent value for money marketing tool. The site features the latest and best technology making search and listings condos so simple its sure to be a success. Agents can upload condo listings via an admin control panel, or if their site is compliant by XHTML feed, making the transfer of data instant and simple at the click of a button, data can be refreshed daily ensuring the information is always up to date. For individuals who want to try and sell a condo without an agent, they can list their property by registering and using the websites tools for quick and simple uploading of details, and private advertisers and professionals can even pay online.
We are celebrating, July 2010 marks 13 Years of Designing and Building Websites and online marketing solutions in Pattaya!
A lot of web designers claim to be the longest established in Pattaya. The Owner of Silvermover, created websites for Seafari Scuba Dive Center (Bill Burbidge), back in 1997 and several other Pattaya companies when he was a partner in WRWeb Co., Ltd, in 1999 he created a new company in Soi Post Office, Internet Factory Co., Ltd, Woodlands Resort, and East Coast Real Estate were amongst the first clients. Internet Factory was so successful, that DIF Asia was created in Bangkok, employing over 45 staff, clients included some of Thailand's best know companies (which can't be named due to contractual agreements). DIF was sold to Ringzero in 2003 and after 2 years as a Pattaya Restaurateur, Charlie Warner, launched Silvermover Company to deal with the mounting demand for quality websites and marketing services. Today Silvermover services clients all around the world from London to Australia, we would like to say "Thank you" to all those quality businesses that have come to Silvermover for advertising, Marketing and Website development.
Our business continues to grow and so in November we were able to hire two new staff from The Redemptorist Vocational School for People with Disabilities. Both eager young graduate programmers they join Silvermover as junior developers assisting our senior programmers. They're learning fast and we expect them to become long term members of the Silvermover team.
We've had three successful and happy years in Thaphraya Soi 12 (Soi Pattaya Park) office and despite the economical climate our business continues to grow steadily. So due to this expansion and our need for more (wheelchair accessible) ground floor space we have relocated to our new larger premises on the Sukhumvit Road, between Pattaya South Road and Pattaya Central Road on the Bangkok side, close to Spanish Condo and next door to our friends and client the Pattaya Today Newspaper.
In addition to the better ergonomic qualities of the building which include more office space and accommodation rooms for disabled staff members, the corner location has plenty of parking spaces for our visitors (an issue which was a problem in Soi Pattaya Park) and we have excellent main road visibility which should help to raise our profile and branding even more with Pattaya businesses.
This website is built using XHTML, CSS2 and incorporates AJAX, for fast loading and easy to navigate pages. It is an example of the latest technology the best programmers and designers are using, it is a glimpse of the technology and structure many modern websites will utilize in the future. The home page contains the entire website, load it and you have the whole website in your browser, rather than several pages, its one page with slides that open and close fast because you're not waiting for it to download a whole new page. It also gracefully falls back to work like a normal website should your browser not support current technologies and to remain search engine friendly.
Silvermover are also leaders in creating flash multi media websites and dynamic database driven websites, we are also experienced in building and operating successful eCommerce websites, view our website portfolio to see examples of our work.
Silvermover Company, Ltd were one of just nineteen company's through out the whole of Thailand to receive the award for "Excellent Enterprise in the Area of Employment for Persons with Disabilities", the award is presented by Mr. Udomdej Rattanasatien Minister of Social Development and Human Security and was presented on 3rd December 2008 the UN Day of the Disabled.
Silvermover's offices are located on Sukhumvit Road Pattaya between Pattaya South and Pattaya Central Road, the company is one of Thailand's leading Integrated marketing businesses providing online and offline advertising and marketing solutions to a wide range of local Thai and Pattaya based SME's as well as a number of overseas clients including Australia, UK and Europe. The company employs two disabled staff who graduated from Pattaya's well know Redemptorist Vocational School for people with disabilities. Piyaphat Thamsiri (Pop), and Itsaret Hongnung (May) both of whom have now been employed by Silvermover for over two years and have become accomplished web designers and programmers. Both of the young men suffered severe injuries in road accidents which left them in wheelchairs, they both live on the business premises in ground floor accommodation provided by the company, making their lives much easier from the point of view of traveling to and from work, which can be an exhausting and expensive exercise for those who are wheelchair bound. The result is two young men that half thrived are very happy hard working young men that have learned new skills and are now valued and productive members of the Silvermover team. Photograph of an award being received
Charlie Warner M.D of Silvermover Co., Ltd., receiving the "Excellent Enterprise in the Area of Employment for Persons with Disabilities" award from Khun Eknarin Swatwaengkuang Careers Officerat Redemptorist Vocational School for people with disabilities, front, Piyaphat Thamsiri and Itsaret Hongnung.
Contact us to discuss your project needs without obligation at
+66 (0) 860 888 744 or request a quote now!